Hi folks,
Hope you all are doing great. As usual I have been super busy with my personal life. But, it doesn’t stop me from writing my next blog post. In today’s post, I am just going to explain to you something very hot in the Internet Marketing niche right now. Yes, that is none other than video marketing.
No one can deny the fact that video content is rapidly taking over the Internet. Recent surveys and reports had stated that almost 50% of the content viewed online is in video format and it was calculated that in 2009 alone Youtube itself served 13 billion minutes of video online. Wow, can you see the huge potential here.
Can you see that how much you are going to miss if you are not using the power of video marketing in your online business? With that in mind, I am going to pinpoint some of the basic points in having your own successful video marketing. You can use the video marketing as a tool to drive massive amount of traffic to your site or to your affiliate products. You also can use this same video marketing as a sales letter for your products. Do you know that survey has shown that those video sales letters are converting very higher than the normal text sales letter.
So in this post I am just pointing out some of the basic guidelines in creating your own videos.
Tip 1:
First of all, decide what the purpose of your video is. Your video could be a tutorial, or even a demo video or even pure promo video. So, decide what your video is all about and you also need to decide what kind of software you need to have in order to record your video.
Tip 2:
Write out a basic outline. This outline gives you the idea on what you are going to show or demonstrate in your video. If your video about using Facebook to drive traffic to your site. Then, you need to show it step-by-step in setting up your squeeze page and how to integrate it within your Facebook account and etc. So an outline gives you the overall idea in creating your video successfully.
Tip 3:
Write down your content. You see people love to hear and watch while they are watching any video. People hate to watch a video which does not have a voice or a clear a demonstration. This is where you need to write down all the contents that you are presenting in your video. This simple method also will help you in preventing any mistakes while you are recording your video. This also will help you in producing a high quality video. If you wish, this also will be served as the transcript to your customers whoever purchasing your video products.
Tip 4:
Record the video. As I told you earlier, you must use particular software to record your video. Of course, you can use free recording software(s) to record your screen. But, I will highly recommend you to use Camtasia, one of the most powerful video recording and editing software I have ever seen in the market. With little effort, non tech people like you can create great videos for their video marketing purpose. If you are really interested in creating your own professional promo videos, you can check out the special video tutorials here.
Tip 5:
Once you are done with your new video, replay it and check it out whether it is good to be viewed by others. Sometime the input volume won’t go well even though you use a high quality microphone. This is because you need to use the sound card so that the input volume will be clear.
Tip 6:
If you are happy with your new video, now it is time to upload your new video. If you are planning to use your new video to drive traffic to your site, then I will suggest you to upload it via Youtube. Grab the embed codes and paste it into your blog post or webpage. That’s it! You have uploaded your new video successfully!
Remember, I just shared few of the basic points only here. If you would like to know more about video marketing in depth, just grab some quality video tutorials here. Moreover, I’m also doing video marketing for others and you can easily hire me in creating your next videos. All you need to do is just contact me via my blog here and I’m happy to assist you in all your queries.
I hope you enjoyed reading this blog post. Let me know what you think about this week post. Take care and God Bless You All!
To Your Great Success,
Nithiyaah
Hi Nithiyaah,
thanks alot for sharing these tips with us. I really need it. It will be great if you can show us step-by-step on how to create our videos. Anyway,many thanks.
Hi Dev,
Thanks for your comment.
If you have read my article, you would have noticed that I have given a link about some quality video tutorials. Here is the link again: Promo Video Secrets. Go ahead and check it out! I hope this will help you in creating your own quality videos on the go.
Regards,
Nithiyaah